New project has started at SoTec Chair: Higher Education Communication at Non-Governmental Higher Education Institutions
On 1 July, the HoKoPrO ( Higher Education Communication at Non-Governmental Higher Education Institutions: Practice and Organisation) project starts at our chair. The joint project analyses the higher education communication of non-governmental higher education institutions (HEIs), taking into account their organisational diversity. From the perspective of the sociology of science, Prof. Dr. Stefan Böschen and Astrid Schulz (M.A.) are investigating the profiling and positioning strategies of private and church-run HEIs, which they implement through the organisation of their communication.